Thorne: The Frontier Within
We’re used to judging health by looking at the outside of our bodies. As innovators in health supplements, Thorne wanted people to recognize that to find real health, you have to look within. So we created an immersive experience to give people a view of themselves unlike any they’d seen before: an inner selfie. Launched on international Selfie Day (yes, that’s a thing) in June 2019, we invited people to step into the Frontier Within.
Inner Selfie
Frontier Within: Brand Film
Inner Selfie Case Study
Awards
FWA
Pick of the Month
CSS Design
Winner
Art Director’s Club
1x Bronze
1x Shortlist
One Show
2x Shortlist
Webby’s
3x Honoree
D&AD
Graphite
AICP
1x Winner
1x Finalist
